MediaJoltz

I know by now you’re probably saying, alright alright, lets get to blogging, I want to write my post!! Let me ask you this question first, why do YOU want to blog?

Is it because you’ve heard you should? Is it because you want to advertise your product and services? According to Technorati, there are over 72 million blogs-what are you going to do to help contribute? What do you have to say that’s different than what others have said?

Chris Brogan has some ideas for business owners in his post: Local Social Media-Applications for ways that you can use your social media-including blogging in your local community. Then you can read the 15 comments his readers give on ways they suggest using social media in their local communities.

Here are two ideas that I just discussed today with a group:

-I think Realtors can blog about the communities they are selling homes in. Or they can blog about tips and tricks for maintaining a home. When my husband and I were new homeowners, we knew we had to clean out the gutters and the basics of taking care of the home, but there were lots of things that we didn’t realize we ought to do. With a blog, a Realtor can brand themselves (apart from their company) and then by submitting that to all the directories, their name will be all over the place.

- The second one is actually something that a friend of mine is doing. We talked a little bit about the blog she had for her company For Every Body. She wanted to know how to get more awareness about her company. I told her that a blog needed to have passion in it and she went and did an amazing job with a new blog they started called Think Pink. Their company has a campaign going on for Breast Cancer Awareness Month where they are collecting stories and then choosing one woman to provide support to her.

What you are passionate about? Look at what people are already saying about it and think about your view, your twist to what is being said. People don’t want to read advertisement after advertisement, they want substance that they can learn from and enjoy. They can tell if you are fake and impersonal, so let your passion shine through.

Tomorrow is a post on using social media in your personal life, so take this weekend to figure out what you are passionate about. What do you want to blog about and WHY?